Mental Health Apps Market Size, Share, and Trends 2025 to 2034

Mental Health Apps Market Size and Forecast 2025 to 2034

The global mental health apps market size was estimated at USD 7.23 billion in 2024 and is anticipated to reach around USD 36.44 billion by 2034, expanding at a CAGR of 17.56% from 2025 to 2034. Increasing awareness about mental well-being and the rising instances of mental disorders are expected to drive the growth of the mental health apps market in the coming years.

Mental Health Apps Market Key Takeaways

• North America dominated the global market with the largest market share of 38.14% in 2024.
• Asia Pacific is projected to expand at the fastest CAGR during the forecast period.
• By platform type, the iOS segment contributed the highest market share in 2024.
• By platform type, the android  segment is expected to grow at a significant CAGR from 2025 to 2034.
• By application, the residential segment captured the biggest market share in 2024.
• By application, the stress management segments is estimated to be the fastest-growing segment during the forecast period.

Impact of Artificial Intelligence on the Market

AI is impacting the mental health app space and improving engagement while delivering unique support to users. Users are able to record their moods, their activity and their behavior and the algorithms enter the data into the mental health model and suggest appropriately targeted responses. AI voice assistants are the advancement of the natural language processing real-time conversation bringing the user an empathetic and engaging experience. Moreover, the application of AI executes content delivery because it adjusts the therapy modules and exercises to fit the pace of the advancement toward the best result. Such developments are enabling affordable, large scale and efficient solutions to be provided to the increasing number of people seeking mental health solutions.

U.S. Mental Health Apps Market Size and Growth 2025 to 2034

The U.S. mental health apps market size surpassed USD 1.94 billion in 2024 and is expected to be worth around USD 10.32 billion by 2034, at a CAGR of 18.19% from 2025 to 2034.

The North America to be the highest region with enhance market revenue share of about 38.14% and increase the annual compound growth of mental health market during the forecast period. Due to rapid acceptance of the smart mobiles, increased connectivity, increase research and development in the mental health apps and increased investment from the key market players involved due to rise in response from the individuals to easy access to the app and better performance of the app. Developed by the medical professionals with increased solutions and technology. Asia Pacific region also to rise the market of mental health app due to increased acceptance, mobiles phones, connectivity, developed features enhance the market of mental health app. Other regions include Europe, Middle East and Africa, Latin America and rest of the world.

• In October 2024, The Biden-Harris Administration today is announcing an additional investment of $70 million to expand student access to school-based mental health services across the nation. These grants support the President’s Unity Agenda for the nation and build on the historic levels of funding to address youth mental health provided under President Biden and Vice President Harris’ leadership through the passage of the Bipartisan Safer Communities Act (BSCA).

Market Overview

Rising market of the mental health app increased digitalisation across the regions with increased demands and new technologies developed for health identification. With increasing benefits from the consumers with improved good output, with better results with self-accessing the health condition. Awareness increased among people regarding mental health apps. With a significant growth in the market with increased developments from the market.

Improving lifestyle and increased urbanization with developing nation with increased connectivity have enhance the market rate of mental health app. Increased connection between high connectivity and the mental health app launched by the numerous sociologists, psychologists, anthropologists and many more medical professionals. Increased internet connectivity with wide usage of applications of mental health app enhance the market value size predominantly. Increased digital addiction in various sectors additionally in mental health app with increased treatments and solutions improved technology increasing the mental health app market to grow.

The rapid shift from traditional care methods to patient-centric and personalized care propels the growth of the mental health apps market. The adoption of mental health apps is increasing among the population due to the increased awareness about their importance in maintaining mental well-being. These apps help with stress and sleep management. They also help increase productivity, especially among professionals. 

Mental Health Apps Market Growth Factors

• Rising prevalence of mental disorders: Changing trends and growing work-life imbalance have resulted in a buildup of stress. In the U.S., around 36% of mental disorders are found in young adults (18-25) and more than 29% in the working class (26-49). High occupational stress has emphasized the importance of mental health tracking in corporate settings.
• Acknowledgment, acceptance, and adoption: Mental health has recently gained public acknowledgment as a legitimate field in the medical industry. This has led to research, documenting, and defining terms as well as their widespread acceptance in the corporate and public sectors. This acceptance has promoted the adoption of several mental health diagnostics, treatment, and tracking apps.
• Growing awareness: The growing awareness about the importance of mental health is expected to boost the adoption of mental health apps among individuals. Moreover, governments around the world are making efforts to spread awareness about mental health conditions and their prevalence. This not only boosts the adoption of mental health apps but also encourages market players to develop innovative apps that meet consumers' varying needs.
• Risin investments: In response to the rising demand for managing psychological disorders, governments and other private organizations worldwide are investing heavily in developing mental health apps.

 Market Scope

Market Dynamics

Key Market Drivers

• Rising of virtual therapy - Numerous applications available on internet for treating the mental health condition with increased solutions available over the applications through increased connectivity with rising guidance from the medical professionals through voice calls, messages with the experts providing proper information regarding the health, with training seminars for increasing the market and managing the mental health condition with diseases such as psychoses, schizophrenia, increasing depression among the young individuals, safety plans for suicide propels to drive the mental health app market.
• Rising the stress among the people - Increasing the stress factor among many people due to various problems in the personal life which impact the mental health of the individuals with increased awareness of the mental health and increased solutions on the stress level management, depression and anxiety by using the mental health apps with developed technology and increased solutions for controlling the mental health through smart phones or other gadgets with connectivity of internet. Utilizing of mental health apps by medical experts for consulting patients online monitoring patients’ health with increase solutions extended the market growth of mental health applications.

Key Market Challenges 

• Lack of awareness and less access to the mental health apps - Lack of utilization of smart mobiles phones in some underdeveloped regions and every individual do not use the smart phones and the increased prices of the smart phones with increased developments and technology in smart phones with various features integrated in to the system. Lack of knowledge among the people regarding utilization f the smart phones and the apps can challenge the market to grow of mental health app to a larger extend
• Connectivity Issues - Running the mental health app over the high-speed connectivity on the smart phones with developed programme and technology. lack of connectivity may hamper the market growth of mental health app; issues of internet connectivity could not run the mental health apps can reduce the market growth of mental health app market.
• Availability of various applications - Availability of number of mental health apps over the internet difficult for selecting the good and the bad app. Apps with old traditional therapies developed by the developers with new technology. All the apps introduced are not approved by the Food Drug Administration. Due to numerous options available and applications available may challenge the mental health app market to enhance. 

Key Market Opportunities

• Easy access to the mental health apps - Easy access to the mental health apps rather than searching the medical doctor according to the timings. Utilization of the apps over smart mobiles by easily gaining the information regarding the mental health and finding the traditional therapies available with increased solution over the mental health condition and easy access.
• Cost effective applications - Mental health applications come with the low cost with the premium with increase guidance and solutions from the mental health apps. Increased affordability among the people regarding purchasing of the mental health and enhancing the market of mental health app.
• Tracking the mental health - Increased benefit such as tracking the health information and saving the data securely individual do not have to keep a note of how they were feeling the last week or a month ago. Complete summary available regarding the health information.
• Utilization of anonymously - Some people anonymously using the mental health app. Which they feel better and wellbeing of the health with increased access and developments and comfort and normalize using the applications of mental health apps fuels the market growth high.

Platform Type Insight

Based on platform type, iOS to be the platform having highest market with increased revenue share due to high utilization of iOS from the customer increased adoption. Increasing the market of iOS in mental health care during the forecast period.

Android also to increase the market growth due to increased utilization of android smart phones due to reduced cost of the android smart mobiles in the market have enhance the market of mental health app for easy access of the application over mobiles. Which significantly increase the market of mental health app during the forecast period.

Application Insight

The depression and anxiety management segment dominated the market with highest revenue share in 2024. In mental health app with wide application and managing the health conditions utilizing the mental health app increased access anywhere with high connectivity increasing stress due to numerous problems taking place have increased the market with increased revenue share and enhance the demand for the mental health app from the customers due to increased benefits and easy access to the mental health app through connectivity over the smart phones. Management of the stress is largest growing segment in the market with increased stress issues among the people and adopting the solutions easily available and accessible at low cost with developed technology and increased solutions have enhance the market due to these factors which helps to boost the mental health app market with increased demands from the consumers.

Mental Health Apps Market Companies

• Silver Cloud Health, Inc
• Happify, Inc
• Urban Massage Ltd
• Youper, Inc
• Flow Neuroscience AB
• Headspace, Inc
• Sanvello Health, Inc
• Mood Mission Pvt Ltd
• Calm.com, Inc
• Talkspace
• Ustwo Fampany ltd
• Aurora health care
• 7 cups of tea
• Addicaid
• NOCD Inc.
• Recovery record, Inc
• Mayo foundation for medical education and research

Latest Announcements by Industry Leaders

• In June 2024 – Natalie Cummins, Chief Business Officer at Talkspace, announced a new partnership with FitOn, the No. 1 fitness app, and a digital health and wellness platform, to provide an integrated solution combining mental health care and fitness for employers. This collaboration aims to highlight the effectiveness of merging physical and mental fitness within daily routines. “As we partner with organizations, our goal is to address the health and wellness needs of a diverse and dynamic workforce. 
• The past few years were primarily focused on managing post-pandemic burnout, but it is now crucial to equip employees with tools that enable them to incorporate mental wellness into their daily routines,” said Natalie Cummins, Chief Business Officer at Talkspace. “And what better way to achieve this than by offering clients a dual solution that encourages continuous mental and physical fitness?”
• In April 2024, Adayu Mindfulness, a Fortis Healthcare Group company, in collaboration with deep-tech company United We Care launched an AI-powered mental healthcare app, Adayu. Dr. Ashutosh Raghuvanshi, MD and CEO of Fortis Healthcare, said that this collaboration not only emphasises our commitment to addressing the pervasive challenge of mental health but also showcases our innovative approach by integrating AI technology. Adayu will transform the accessibility of mental health services, making comprehensive care available at the touch of a button.

Recent Developments

• In October 2024, the Union Health Ministry marked the completion of two years of the National Tele Mental Health Programme, Tele Mental Health Assistance and Networking across States (Tele MANAS), on World Mental Health Day. The theme for this year's World Mental Health Day was "It is time to prioritize Mental Health at the Workplace." Smt. Aradhana Patnaik, Additional Secretary, MoHFW & Managing Director of the National Health Mission (NHM), launched the Tele MANAS app and video call facility in the presence of Dr. Roderico H. Ofrin, World Health Organization (WHO) Representative to India, Shri Saurabh Jain, Joint Secretary, MoHFW, Dr. Partima Murthy, Director of the National Institute of Mental Health and Neuro Sciences (NIMHANS), and other senior Ministry officials.
• In July 2024, LiftNow, a mobile app aimed at supporting children's emotional wellness, was officially launched in India at Vels Vidyashram CBSE School, Pallavaram, Tamil Nadu. The Vels schools, which have an enrollment of over 30,000 students, hosted the launch event. Preethaa Ganesh, Vice President of the Vels Group of Institutions, and Amairha Pokala, Founder of LiftNow India, unveiled the app to the school community.
• In April 2024, the WHO Office on Quality of Care and Patient Safety in Athens, Greece, introduced the new app for primary health care, including physical and mental health, for children and adolescents in Europe.
• In July 2024, a mental health mobile app named LiftNow was launched in India at Vels Vidyashram CBSE School, Pallavaram, Tamil Nadu. The app is designed to support children's emotional wellness.

Segments Covered in the Report

By Platform Type

• Android
• iOS
• Others

By Application

• Depression and Anxiety Management
• Meditation Management
• Stress Management
• Wellness Management
• Others

By Geography

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa (MEA)