Self-Testing Market Size, Share, and Trends 2024 to 2033

Self-Testing Market Size and Growth 2024 to 2033

The global self-testing market size was valued at USD 10.70 billion in 2023 and is anticipated to reach around USD 21.09 billion by 2033, growing at a CAGR of 7.02% from 2024 to 2033. Benefits offered by self-testing include an easy and quick check for various illnesses and infections to help monitor and control health. This helps the growth of the market.

Self-Testing Market Key Takeaways

• The North America self-testing market size accounted for USD 3.75 billion in 2023 and is expected to attain around USD 7.49 billion by 2033, poised to grow at a CAGR of 7.16% between 2024 and 2033.
• North America dominated the market with the largest revenue share of 35% in 2023.
• Asia Pacific is estimated to host the fastest-growing market during the forecast period of 2024-2033.
• By product, the kits segment has held a major revenue share of 49% in 2023.
• By product type, the testing strips segment is expected to grow significantly in the market during the forecast period.
• By sample type, the blood sample segment has contributed more than 36% of revenue share in 2023.
• By sample type, the urine sample segment is expected to witness the fastest growth in the market during the forecast period.
• By application, the allergy test segment has recorded more than 19% of revenue share in 2023.
• By application, the cancer tests segment is expected to witness the fastest growth in the market during the forecast period. 
• By distribution channel, the offline segment has generated a major revenue share of 64%in 2023.
• By distribution channel, the online segment will expand rapidly during the forecast period.
• By usage, the disposable segment has captured the biggest revenue share of 83%  in 2023.
• By usage, the reusable segment will expand rapidly in the market during the forecast period.

U.S. Self-Testing Market Size and Growth 2024 to 2033

The U.S. self-testing market size was estimated at USD 2.62 billion in 2023 and is predicted to be worth around USD 5.28 billion by 2033 with a CAGR of 7.25% from 2024 to 2033.

North America dominated the self-testing market in 2023. In North America, the increasing number of chronic conditions leads to the need for self-testing, which helps in a quick diagnosis of patients. In the United States, cancer is the leading cause of death, so there is a high demand for self-testing in this region. In Canada, there is a high use of medical self-testing kits that may help to take an active role in improving and monitoring health. These factors help the growth of the market in the North American region.

Asia Pacific is estimated to host the fastest-growing self-testing market during the forecast period of 2024-2033. Increased healthcare awareness and advanced technologies lead to the demand for home-based clinical laboratory equipment or self-testing equipment, which helps the growth of the market in the region. Rising government initiatives, improving healthcare sectors, and research and development of new therapies for infections factors help the growth of the market.

Asia Pacific Self-Testing Market Size and Growth 2024 to 2033

The Asia Pacific self-testing market size was calculated at USD 2.57 billion in 2023 and is projected to expand around USD 5.17 billion by 2033, poised to grow at a CAGR of 7.23% from 2024 to 2033.

Self-Testing Market Overview

The self-testing market deals with manufacturers that are developing new kits for wellness and prevention strategies, ranging from chronic disorder management and acute infection diagnoses to detecting the potential risk of alignments. It is opening new ways to monitor, diagnose, and address patients and their treatment. The benefits of self-testing include monitoring and controlling your health.

Self-testing offers an effective and simple way to test for various illnesses and infections; it is easy to gain access to the tests that are needed. It also helps to monitor how your health changes over time. It helps to improve metacognitive skills, promotes anatomy, and helps to improve personal growth and mastery. These factors help to the growth of the market.

Self-Testing Market Growth Factors

• Self-testing helps to adjust study habits and leads to better outcomes. These help to the growth of the self-testing market.
• It helps to improve metacognitive skills, promote anatomy, and also help personal growth and mastery.
• Self-testing helps monitor and control our health, and it also offers effective and simple ways to test for various illnesses and infections.
• Self-testing applications have various tests, including allergy tests, anemia tests, thyroid tests, cancer tests, pregnancy tests, blood pressure tests, etc.
• Self-testing helps to save money and clinicians time, which helps the growth of the self-testing market.
• Self-testing tools help to produce correct diagnoses, which helps the healthcare services and patients and leads to the growth of the market.

Self-Testing Market Scope

Self-Testing Market Dynamics

Driver: Rising senior population and chronic diseases

The increasing senior population leads to various conditions, such as the prevalence of chronic diseases, which require various medical tests. Therefore, healthcare professionals have developed various self-testing methods with low costs. The patients do not require healthcare professionals or other health staff for testing. This helps to control and monitor the health. Self-testing offers a simple and effective way to test for many illnesses and infections. These factors help to the growth of the self-testing market.

Restraint: Diagnosis-related issues

Patients may misinterpret the test results, which may lead to trying the wrong therapies or medications or delay treatment or diagnosis. Some of the results of the tests may be tricky to interpret. Patients may improperly store the sample or mishandle the sample, which leads to inaccurate results. Patients may not choose the proper testing, which leads to anxiety and unnecessary spending. Disadvantages of self-testing include that without professional guidance, results may lead to unnecessary anxiety or false reassurance. These factors may restrict the growth of the self-testing market.

Opportunity: Research and development

In self-testing, the use of automation offers opportunities to improve tools and frameworks. Advanced technology use in self-testing helps to grow performance. This helps patients to make self-testing more user-friendly and accurate. Investment in the development of self-testing methods helps to the growth of the market. Autonomous testing is a growing technology that uses artificial intelligence (AI) or machine learning (ML) to create and drive software testing without human intervention. In self-testing, smart sensors can be used to perform self-diagnosis by internal signal monitoring for fault evidence. These factors help to the growth of the self-testing market.

Product Insights

The kits segment dominated the self-testing market in 2023. Self-testing kits are allowed for the individual to perform different disease tests in the comfort of their own homes. This is mainly helpful for those who have been in contact with an infected person and are experiencing symptoms. Self-testing kits have numerous benefits, including curating and rapid tests being performed in a short period of time. Self-testing kits cover the spectrum of health conditions ranging from preventive care to infectious diseases and some chronic diseases. These factors help to the growth of the kits product type segment and contribute to the growth of the market.

Type, the testing strips segment is expected to grow significantly in the self-testing market during the forecast period. For testing of urine and saliva, self-testing strips are used, like pH test strips. For blood glucose testing, blood testing strips are used. The benefits of self-testing strips include requiring a small amount of samples. Urine test strips may detect many urological, systematic, and metabolic conditions. These benefits help the growth of the testing strips product type segment and contribute to the growth of the market.

Sample Insights

The blood sample segment dominated the self-testing market in 2023. Self-testing of blood samples helps to avoid travel and the loss of time. Blood sample testing helps healthcare professionals or doctors identify many health conditions, including diabetes, cancer, HIV, organ failure, vitamin deficiencies, high cholesterol, anemia, infections, and others. Doctors or healthcare professionals use blood samples to analyze substance behaviors like chemicals, cells, or proteins in the blood. Testing of blood samples has the benefits of self-testing, which is much more accessible and convenient. These factors help to the growth of the blood sample type segment and contribute to the growth of the market.

The urine sample segment is expected to witness the fastest growth in the self-testing market during the forecast period. A urine sample test is used to detect and manage many disorders like diabetes, kidney diseases, liver diseases, urinary stones, and urinary tract infections. Urine sample testing involves checking the concentration, content, and appearance of urine. The urine sample test type is relatively less expensive. These factors help the growth of the urine sample type segment and contribute to the growth of the market.

Application Insights

The allergy test segment dominated the self-testing market in 2023. There are many benefits of allergy testing, including finding accurate treatment solutions, creating a manageable diet, making responsible choices, taking control of the environment, and preventing serious effects, which helps the growth of the segment. Allergy test information can help healthcare professionals develop allergy treatment plans, which include allergy treatment plans, medicines, or allergen avoidance. Allergy tests are highly used to help diagnose allergic conditions like hay fever, also known as allergic rhinitis. Blood samples can be used for the allergy test. Patch testing is commonly used to determine the cause of allergic skin inflammation. These factors help to the growth of the allergy application type segment and contribute to the growth of the market.

The cancer tests segment is expected to witness the fastest growth in the self-testing market during the forecast period. Self-testing cancer test kits help for the detection and screening of cancer in its early or more treatable stage or sometimes before an individual shows any symptoms. By finding changes in the body due to cancer can be prevented by cancer testing. These factors help the growth of the cancer tests application type segment and contribute to the growth of the market.

Distribution Channel Insights

The offline segment dominated the self-testing market in 2023. Offline distribution channels help to leverage retail partnerships, create memorable and engaging customer experiences, build loyalty and trust with customers, and maximize physical presence. For elderly persons, an offline distribution channel is a better option for those who are not active online. In offline distribution channels, customers can get their product home instantly by avoiding the wait for shipping. These factors help to the growth of the offline distribution channel type segment and contribute to the growth of the market.

The online segment will expand rapidly during the forecast period. The online distribution channel has an easier return and delivery system, easy inventory management, greater control, and more customers. It can help to set up the choice of payment modes and can offer many benefits to the buyers. It explores many varieties of products without leaving the comfort zone of their home. It also can compare prices effortlessly and quickly and sometimes may have access to better discounts and deals. These factors help the growth of the online distribution channel type segment and contribute to the growth of the market.

Usage Insights

The disposable segment dominated the self-testing market in 2023. Disposable usage type of self-testing has many advantages, including easy disposal, cost-effectiveness, increased convenience, decreased infection rates, and reduced risk of contamination. These factors help to the growth of the disposal usage type segment and contribute to the growth of the market.

The reusable segment will expand rapidly in the self-testing market during the forecast period. The reusable usage type self-testing has advantages, including saving money, helping for environmental sustainability for future generations, helping to reduce greenhouse gas emissions, saving energy, reducing the risk of injury to the staff, and preventing pollution caused by the necessity of new raw material harvesting. These factors help the growth of the reusable usage type segment and contribute to the growth of the market.

Self-Testing Market Recent Developments

• In August 2023, in-home testing or self-testing for chronic kidney disease or diabetes was launched by Signify Health by expanding its services.
• In September 2023, several self-diagnostic tests were launched by a new partnership between 2San and Phoenix Healthcare that helps to allow consumers to take care and control of their health and to speed up diagnostics.
• In October 2023, clinical trial start-up Lindus Health and female-founded gynecological health start-up Daye launched their clinical trial for Diagnostic Tampon for at-home or self-testing STI and HPV testing.
• In November 2023, in Tesco, the first at-home testing or self-testing was launched for HIV.
• In March 2024, the two boosts branded self-tests of vitamin-D and iron deficiency self-tests were launched by Abingdon Health.

Self-Testing Market Companies

• ARKRAY Inc
• ACON Laboratories Inc
• Assure Tech (Hangzhou) Co. Ltd
• BD
• Bionime Corporation
• Becton, Dickinson & Company
• bioLytical Laboratories Inc
• B. Braun Holding GmbH
• Cardinal Health
• F. Hoffmann-La Roche Ltd
• Geratherm Medical AG
• Johnson & Johnson Services Inc
• OraSure Technologies, Inc
• Piramal Enterprises
• PRIMA Labs SA
• Quidel Corporation
• Roche Holding AG
• True Diagnostic Inc.

Segments Covered in the Report

By Product

• Kits
• Devices
• Strips

By Sample

• Blood
• Urine
• Stool
• Others

By Application

• Blood Pressure Test
• Diabetes and Glucose Tests
• Cholesterol and Triglycerides Tests
• Pregnancy Test
• STD /STI Test
• Urinary Tract Infection Test
• Cancer Test
• Celiac Disease Test
• Thyroid Test
• Transaminase Test
• Anemia Test
• Allergy Test
• Others

By Distribution Channel

• Online
• Offline

By Usage

• Disposable
• Reusable

By Geography

• North America
• Asia Pacific
• Europe
• Latin America
• Middle East & Africa