The global functional beverages market size is calculated at USD 168.32 billion in 2025 and is forecasted to reach around USD 296.67 billion by 2034, accelerating at a CAGR of 6.50% from 2025 to 2034. The North America functional beverages market size surpassed USD 69.54 billion in 2024 and is expanding at a CAGR of 6.55% during the forecast period. The market sizing and forecasts are revenue-based (USD Million/Billion), with 2024 as the base year.
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
3.1. Market Snapshot
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis
5.1. COVID-19 Landscape: Functional Beverages Industry Impact
5.2. COVID 19 - Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
8.1. Functional Beverages Market, by Type
8.1.1. Energy Drink
8.1.1.1. Market Revenue and Forecast
8.1.2. Caffeinated Beverages
8.1.2.1. Market Revenue and Forecast
8.1.3. Probiotic Drinks
8.1.3.1. Market Revenue and Forecast
8.1.4. Vegetable and fruit beverages
8.1.4.1. Market Revenue and Forecast
8.1.5. Dairy-based beverages
8.1.5.1. Market Revenue and Forecast
8.1.6. Nutraceutical drinks
8.1.6.1. Market Revenue and Forecast
8.1.7. Others
8.1.7.1. Market Revenue and Forecast
9.1. Functional Beverages Market, by Application
9.1.1. Health and Wellness
9.1.1.1. Market Revenue and Forecast
9.1.2. Weight Loss
9.1.2.1. Market Revenue and Forecast
10.1. Functional Beverages Market, by Ingredient Type
10.1.1. Antioxidants
10.1.1.1. Market Revenue and Forecast
10.1.2. Minerals
10.1.2.1. Market Revenue and Forecast
10.1.3. Amino acids
10.1.3.1. Market Revenue and Forecast
10.1.4. Probiotics
10.1.4.1. Market Revenue and Forecast
10.1.5. Others
10.1.5.1. Market Revenue and Forecast
11.1. Functional Beverages Market, by End User
11.1.1. Athletes
11.1.1.1. Market Revenue and Forecast
11.1.2. Fitness Lifestyle Users
11.1.2.1. Market Revenue and Forecast
11.1.3. Others
11.1.3.1. Market Revenue and Forecast
12.1. Functional Beverages Market, by Distribution Channel
12.1.1. Supermarket and Hypermarket
12.1.1.1. Market Revenue and Forecast
12.1.2. Specialty Stores
12.1.2.1. Market Revenue and Forecast
12.1.3. E-Commerce
12.1.3.1. Market Revenue and Forecast
12.1.4. Others
12.1.4.1. Market Revenue and Forecast
13.1. North America
13.1.1. Market Revenue and Forecast, by Type
13.1.2. Market Revenue and Forecast, by Application
13.1.3. Market Revenue and Forecast, by Ingredient Type
13.1.4. Market Revenue and Forecast, by End User
13.1.5. Market Revenue and Forecast, by Distribution Channel
13.1.6. U.S.
13.1.6.1. Market Revenue and Forecast, by Type
13.1.6.2. Market Revenue and Forecast, by Application
13.1.6.3. Market Revenue and Forecast, by Ingredient Type
13.1.6.4. Market Revenue and Forecast, by End User
13.1.7. Market Revenue and Forecast, by Distribution Channel
13.1.8. Rest of North America
13.1.8.1. Market Revenue and Forecast, by Type
13.1.8.2. Market Revenue and Forecast, by Application
13.1.8.3. Market Revenue and Forecast, by Ingredient Type
13.1.8.4. Market Revenue and Forecast, by End User
13.1.8.5. Market Revenue and Forecast, by Distribution Channel
13.2. Europe
13.2.1. Market Revenue and Forecast, by Type
13.2.2. Market Revenue and Forecast, by Application
13.2.3. Market Revenue and Forecast, by Ingredient Type
13.2.4. Market Revenue and Forecast, by End User
13.2.5. Market Revenue and Forecast, by Distribution Channel
13.2.6. UK
13.2.6.1. Market Revenue and Forecast, by Type
13.2.6.2. Market Revenue and Forecast, by Application
13.2.6.3. Market Revenue and Forecast, by Ingredient Type
13.2.7. Market Revenue and Forecast, by End User
13.2.8. Market Revenue and Forecast, by Distribution Channel
13.2.9. Germany
13.2.9.1. Market Revenue and Forecast, by Type
13.2.9.2. Market Revenue and Forecast, by Application
13.2.9.3. Market Revenue and Forecast, by Ingredient Type
13.2.10. Market Revenue and Forecast, by End User
13.2.11. Market Revenue and Forecast, by Distribution Channel
13.2.12. France
13.2.12.1. Market Revenue and Forecast, by Type
13.2.12.2. Market Revenue and Forecast, by Application
13.2.12.3. Market Revenue and Forecast, by Ingredient Type
13.2.12.4. Market Revenue and Forecast, by End User
13.2.13. Market Revenue and Forecast, by Distribution Channel
13.2.14. Rest of Europe
13.2.14.1. Market Revenue and Forecast, by Type
13.2.14.2. Market Revenue and Forecast, by Application
13.2.14.3. Market Revenue and Forecast, by Ingredient Type
13.2.14.4. Market Revenue and Forecast, by End User
13.2.15. Market Revenue and Forecast, by Distribution Channel
13.3. APAC
13.3.1. Market Revenue and Forecast, by Type
13.3.2. Market Revenue and Forecast, by Application
13.3.3. Market Revenue and Forecast, by Ingredient Type
13.3.4. Market Revenue and Forecast, by End User
13.3.5. Market Revenue and Forecast, by Distribution Channel
13.3.6. India
13.3.6.1. Market Revenue and Forecast, by Type
13.3.6.2. Market Revenue and Forecast, by Application
13.3.6.3. Market Revenue and Forecast, by Ingredient Type
13.3.6.4. Market Revenue and Forecast, by End User
13.3.7. Market Revenue and Forecast, by Distribution Channel
13.3.8. China
13.3.8.1. Market Revenue and Forecast, by Type
13.3.8.2. Market Revenue and Forecast, by Application
13.3.8.3. Market Revenue and Forecast, by Ingredient Type
13.3.8.4. Market Revenue and Forecast, by End User
13.3.9. Market Revenue and Forecast, by Distribution Channel
13.3.10. Japan
13.3.10.1. Market Revenue and Forecast, by Type
13.3.10.2. Market Revenue and Forecast, by Application
13.3.10.3. Market Revenue and Forecast, by Ingredient Type
13.3.10.4. Market Revenue and Forecast, by End User
13.3.10.5. Market Revenue and Forecast, by Distribution Channel
13.3.11. Rest of APAC
13.3.11.1. Market Revenue and Forecast, by Type
13.3.11.2. Market Revenue and Forecast, by Application
13.3.11.3. Market Revenue and Forecast, by Ingredient Type
13.3.11.4. Market Revenue and Forecast, by End User
13.3.11.5. Market Revenue and Forecast, by Distribution Channel
13.4. MEA
13.4.1. Market Revenue and Forecast, by Type
13.4.2. Market Revenue and Forecast, by Application
13.4.3. Market Revenue and Forecast, by Ingredient Type
13.4.4. Market Revenue and Forecast, by End User
13.4.5. Market Revenue and Forecast, by Distribution Channel
13.4.6. GCC
13.4.6.1. Market Revenue and Forecast, by Type
13.4.6.2. Market Revenue and Forecast, by Application
13.4.6.3. Market Revenue and Forecast, by Ingredient Type
13.4.6.4. Market Revenue and Forecast, by End User
13.4.7. Market Revenue and Forecast, by Distribution Channel
13.4.8. North Africa
13.4.8.1. Market Revenue and Forecast, by Type
13.4.8.2. Market Revenue and Forecast, by Application
13.4.8.3. Market Revenue and Forecast, by Ingredient Type
13.4.8.4. Market Revenue and Forecast, by End User
13.4.9. Market Revenue and Forecast, by Distribution Channel
13.4.10. South Africa
13.4.10.1. Market Revenue and Forecast, by Type
13.4.10.2. Market Revenue and Forecast, by Application
13.4.10.3. Market Revenue and Forecast, by Ingredient Type
13.4.10.4. Market Revenue and Forecast, by End User
13.4.10.5. Market Revenue and Forecast, by Distribution Channel
13.4.11. Rest of MEA
13.4.11.1. Market Revenue and Forecast, by Type
13.4.11.2. Market Revenue and Forecast, by Application
13.4.11.3. Market Revenue and Forecast, by Ingredient Type
13.4.11.4. Market Revenue and Forecast, by End User
13.4.11.5. Market Revenue and Forecast, by Distribution Channel
13.5. Latin America
13.5.1. Market Revenue and Forecast, by Type
13.5.2. Market Revenue and Forecast, by Application
13.5.3. Market Revenue and Forecast, by Ingredient Type
13.5.4. Market Revenue and Forecast, by End User
13.5.5. Market Revenue and Forecast, by Distribution Channel
13.5.6. Brazil
13.5.6.1. Market Revenue and Forecast, by Type
13.5.6.2. Market Revenue and Forecast, by Application
13.5.6.3. Market Revenue and Forecast, by Ingredient Type
13.5.6.4. Market Revenue and Forecast, by End User
13.5.7. Market Revenue and Forecast, by Distribution Channel
13.5.8. Rest of LATAM
13.5.8.1. Market Revenue and Forecast, by Type
13.5.8.2. Market Revenue and Forecast, by Application
13.5.8.3. Market Revenue and Forecast, by Ingredient Type
13.5.8.4. Market Revenue and Forecast, by End User
13.5.8.5. Market Revenue and Forecast, by Distribution Channel
14.1. PepsiCo Inc.
14.1.1. Company Overview
14.1.2. Product Offerings
14.1.3. Financial Performance
14.1.4. Recent Initiatives
14.2. The Coca-Cola Company
14.2.1. Company Overview
14.2.2. Product Offerings
14.2.3. Financial Performance
14.2.4. Recent Initiatives
14.3. Kraft Heinz Company
14.3.1. Company Overview
14.3.2. Product Offerings
14.3.3. Financial Performance
14.3.4. Recent Initiatives
14.4. Nestle S.A
14.4.1. Company Overview
14.4.2. Product Offerings
14.4.3. Financial Performance
14.4.4. Recent Initiatives
14.5. Red Bull GmbH
14.5.1. Company Overview
14.5.2. Product Offerings
14.5.3. Financial Performance
14.5.4. Recent Initiatives
14.6. The Hain Celestial Group
14.6.1. Company Overview
14.6.2. Product Offerings
14.6.3. Financial Performance
14.6.4. Recent Initiatives
14.7. Universal Nutrition
14.7.1. Company Overview
14.7.2. Product Offerings
14.7.3. Financial Performance
14.7.4. Recent Initiatives
14.8. Suntory Holdings Ltd
14.8.1. Company Overview
14.8.2. Product Offerings
14.8.3. Financial Performance
14.8.4. Recent Initiatives
14.9. Fonterra Co-operative Group Limited
14.9.1. Company Overview
14.9.2. Product Offerings
14.9.3. Financial Performance
14.9.4. Recent Initiatives
15.1. Primary Research
15.2. Secondary Research
15.3. Assumptions
16.1. About Us
16.2. Glossary of Terms
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