Feminine Hygiene Products Market Size, Share, and Trends 2024 to 2034

The global feminine hygiene products market size is calculated at USD 48.96 billion in 2025 and is forecasted to reach around USD 95.44 billion by 2034, accelerating at a CAGR of 7.71% from 2025 to 2034. The Asia Pacific feminine hygiene products market size surpassed USD 17.14 billion in 2025 and is expanding at a CAGR of 7.86% during the forecast period. The market sizing and forecasts are revenue-based (USD Million/Billion), with 2024 as the base year.

  • Last Updated : February 2025
  • Report Code : 4341
  • Category : Consumer Goods

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology (Premium Insights)

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Feminine Hygiene Products Market 

5.1. COVID-19 Landscape: Feminine Hygiene Products Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Feminine Hygiene Products Market, By Product

8.1. Feminine Hygiene Products Market Revenue and Volume, By Product

8.1.1 Menstrual Care Products

8.1.1.1. Market Revenue and Volume Forecast

8.1.2. Cleaning And Deodorizing Products

8.1.2.1. Market Revenue and Volume Forecast

Chapter 9. Global Feminine Hygiene Products Market, By Distribution Channel

9.1. Feminine Hygiene Products Market Revenue and Volume, By Distribution Channel

9.1.1. Hypermarkets/Supermarkets

9.1.1.1. Market Revenue and Volume Forecast

9.1.2. Drugs Stores

9.1.2.1. Market Revenue and Volume Forecast

9.1.3. Convenience Stores

9.1.3.1. Market Revenue and Volume Forecast

9.1.4. Others (Online Stores and Departmental Stores)

9.1.4.1. Market Revenue and Volume Forecast

Chapter 10. Global Feminine Hygiene Products Market, Regional Estimates and Trend Forecast

10.1. North America

10.1.1. Market Revenue and Volume Forecast, By Product

10.1.2. Market Revenue and Volume Forecast, By Distribution Channel

10.1.3. U.S.

10.1.3.1. Market Revenue and Volume Forecast, By Product

10.1.3.2. Market Revenue and Volume Forecast, By Distribution Channel

10.1.4. Rest of North America

10.1.4.1. Market Revenue and Volume Forecast, By Product

10.1.4.2. Market Revenue and Volume Forecast, By Distribution Channel

10.2. Europe

10.2.1. Market Revenue and Volume Forecast, By Product

10.2.2. Market Revenue and Volume Forecast, By Distribution Channel

10.2.3. UK

10.2.3.1. Market Revenue and Volume Forecast, By Product

10.2.3.2. Market Revenue and Volume Forecast, By Distribution Channel

10.2.4. Germany

10.2.4.1. Market Revenue and Volume Forecast, By Product

10.2.4.2. Market Revenue and Volume Forecast, By Distribution Channel

10.2.5. France

10.2.5.1. Market Revenue and Volume Forecast, By Product

10.2.5.2. Market Revenue and Volume Forecast, By Distribution Channel

10.2.6. Rest of Europe

10.2.6.1. Market Revenue and Volume Forecast, By Product

10.2.6.2. Market Revenue and Volume Forecast, By Distribution Channel

10.3. APAC

10.3.1. Market Revenue and Volume Forecast, By Product

10.3.2. Market Revenue and Volume Forecast, By Distribution Channel

10.3.3. India

10.3.3.1. Market Revenue and Volume Forecast, By Product

10.3.3.2. Market Revenue and Volume Forecast, By Distribution Channel

10.3.4. China

10.3.4.1. Market Revenue and Volume Forecast, By Product

10.3.4.2. Market Revenue and Volume Forecast, By Distribution Channel

10.3.5. Japan

10.3.5.1. Market Revenue and Volume Forecast, By Product

10.3.5.2. Market Revenue and Volume Forecast, By Distribution Channel

10.3.6. Rest of APAC

10.3.6.1. Market Revenue and Volume Forecast, By Product

10.3.6.2. Market Revenue and Volume Forecast, By Distribution Channel

10.4. MEA

10.4.1. Market Revenue and Volume Forecast, By Product

10.4.2. Market Revenue and Volume Forecast, By Distribution Channel

10.4.3. GCC

10.4.3.1. Market Revenue and Volume Forecast, By Product

10.4.3.2. Market Revenue and Volume Forecast, By Distribution Channel

10.4.4. North Africa

10.4.4.1. Market Revenue and Volume Forecast, By Product

10.4.4.2. Market Revenue and Volume Forecast, By Distribution Channel

10.4.5. South Africa

10.4.5.1. Market Revenue and Volume Forecast, By Product

10.4.5.2. Market Revenue and Volume Forecast, By Distribution Channel

10.4.6. Rest of MEA

10.4.6.1. Market Revenue and Volume Forecast, By Product

10.4.6.2. Market Revenue and Volume Forecast, By Distribution Channel

10.5. Latin America

10.5.1. Market Revenue and Volume Forecast, By Product

10.5.2. Market Revenue and Volume Forecast, By Distribution Channel

10.5.3. Brazil

10.5.3.1. Market Revenue and Volume Forecast, By Product

10.5.3.2. Market Revenue and Volume Forecast, By Distribution Channel

10.5.4. Rest of LATAM

10.5.4.1. Market Revenue and Volume Forecast, By Product

10.5.4.2. Market Revenue and Volume Forecast, By Distribution Channel

Chapter 11. Company Profiles

11.1. Johnson & Johnson

11.1.1. Company Overview

11.1.2. Product Offerings

11.1.3. Financial Performance

11.1.4. Recent Initiatives

11.2. Procter & Gamble

11.2.1. Company Overview

11.2.2. Product Offerings

11.2.3. Financial Performance

11.2.4. Recent Initiatives

11.3. Kimberly-Clark

11.3.1. Company Overview

11.3.2. Product Offerings

11.3.3. Financial Performance

11.3.4. Recent Initiatives

11.4. Essity Aktiebolag (publ)

11.4.1. Company Overview

11.4.2. Product Offerings

11.4.3. Financial Performance

11.4.4. Recent Initiatives

11.5. Kao Corporation

11.5.1. Company Overview

11.5.2. Product Offerings

11.5.3. Financial Performance

11.5.4. Recent Initiatives

11.6. Daio Paper Corporation

11.6.1. Company Overview

11.6.2. Product Offerings

11.6.3. Financial Performance

11.6.4. Recent Initiatives

11.7. Premier FMCG

11.7.1. Company Overview

11.7.2. Product Offerings

11.7.3. Financial Performance

11.7.4. Recent Initiatives

11.8. Unicharm Corporation

11.8.1. Company Overview

11.8.2. Product Offerings

11.8.3. Financial Performance

11.8.4. Recent Initiatives

11.9. Ontex

11.9.1. Company Overview

11.9.2. Product Offerings

11.9.3. Financial Performance

11.9.4. Recent Initiatives

11.10. Hengan International Group Company Ltd.

11.10.1. Company Overview

11.10.2. Product Offerings

11.10.3. Financial Performance

11.10.4. Recent Initiatives

Chapter 12. Research Methodology

12.1. Primary Research

12.2. Secondary Research

12.3. Assumptions

Chapter 13. Appendix

13.1. About Us

13.2. Glossary of Terms

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Frequently Asked Questions

The global feminine hygiene products market size is expected to increase USD 95.44 billion by 2034 from USD 45.42 billion in 2024.

The global feminine hygiene products market will register growth rate of 7.71% between 2025 and 2034.

The major players operating in the feminine hygiene products market are Johnson & Johnson, Procter & Gamble, Kimberly-Clark, Essity Aktiebolag (publ), Kao Corporation, Daio Paper Corporation, Unicharm Corporation, Premier FMCG, Ontex, Hengan International Group Company Ltd., Drylock Technologies, Natracare LLC, First Quality Enterprises, Inc., Bingbing Paper Co., Ltd., and Others.

The driving factors of the feminine hygiene products market are the rising concern about intimate hygiene and rising female population globally.

Asia Pacific region will lead the global feminine hygiene products market during the forecast period 2025 to 2034.

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