Probiotics Market Revenue to Attain USD 328.22 Bn by 2033

03 Apr 2025

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Table of Content

1. Probiotics Market Revenue and Trends 2025 to 2033 2. Market Overview     3. Report Highlights  4. Market Trends 5. Regional Insights 6. Probiotics Market Coverage 7. Market News 8. Probiotics Market Key Players 9. Market Segmentation

Probiotics Market Revenue and Trends 2025 to 2033

The global probiotics market revenue was valued at USD 114.10 billion in 2025 and is expected to attain around USD 328.22 billion by 2033, growing at a CAGR of 14.12% during forecast period. The market shows significant expansion as consumers understand gut health better, choose natural wellness items, and use them in food and drinks and dietary supplements.

Market Overview    

Healthy microorganisms, which mainly consist of bacteria and yeast, compose probiotics because these beneficial organisms help preserve gut microbiome equilibrium. The probiotics market plays a vital role in preventive healthcare because they support gut health and immune function, thus establishing their position as essential wellness practices.

Natural and preventive healthcare choices have enhanced the demand for probiotics market products. Consumers recognize the benefits of probiotics, which has caused the food and beverage sectors to experience rising product demand. Market expansion gains momentum through government actions that promote the production and application of probiotics. Increasing consumer interest in natural health solutions and the tendency to invest in functional foods drive the expansion of the market.

Report Highlights 

• By ingredient, the bacteria segment dominated the global probiotics market in 2024. Lactobacillus creates conditions that restrict bacteria and pathogens growth, thereby extending food shelf life while maintaining its germ-free state. The synthetic segment is anticipated to grow at the fastest CAGR over the projected period. The increasing demand for powerful materials, improved manufacturing capabilities, and elevated utilization of synthetic probiotics.
• By application, the food and beverage segment is expected to hold a significant market share. People who understand the value of life improvement and possess rising income levels have begun using probiotics for health solutions. The animal feed segment is projected to grow at a notable CAGR during the forecast period. Veterinary education regarding nutritious food benefits, risk control, and complete wellness will boost market demand for animal feeds.
• By end use, the human segment dominated the global market in 2024. The increasing rate of population aged 65 and older worldwide will drive demand for probiotics to treat major chronic conditions such as colon cancer, inflammatory bowel disease (IBD), and diarrhea conditions. The animal segment is anticipated to grow at the fastest CAGR over the projected period. The inclusion of probiotics in animal feed systems produces main benefits, including stronger immunity, better digestive health, and enhanced animal productivity.

Market Trends

Rising Health Awareness 

Public awareness about gut health effects on wellness drives consumers toward buying probiotic products that are now in high demand. Multiple publicity channels have expanded public understanding of probiotics benefits, which has caused consumers to modify their behavior and start regularly using these products to maintain their health.

Growing Number of Digestive Disorders 

The escalating issues in digestive health have resulted in the greater adoption of probiotics since they maintain gut health. Customers now have more choices in the market because companies are producing a larger variety of products, including snacks, yogurts, beverages, and additional goods.

Growing Geriatric Population and demand for Preventive solutions

The growing number of elderly population experiences various digestive problems while searching for better ways to handle their health conditions. The commercial market is expanding due to rising customer interest in probiotics. Preventive healthcare strategies are boosting the use of probiotics.

Regional Insights

The Asia Pacific probiotics market accounted for the largest share in 2024. The increasing awareness about fitness, digestive health, and overall wellness is raising the demand for probiotics. Rising understandings of probiotic advantages in the region drive people to prioritize health while searching for products to maintain digestive health and bolster immunity.

Functional foods and dietary supplements attracted increasing market acceptance, while disposable income growth and better living conditions work as the main market drivers. The functional food and beverage sector of India developed strongly because probiotics function as vital components. Manufacturers of food products are expanding their market presence through increased consumer demand for probiotics, thus establishing India as a major player in the global probiotics business.

• In June 2024, a Bengaluru-based gut health startup, MicrobioTx, presented its two new products through an announcement on World Microbiome Day 2024. Personal Probiotics became India's first gut profile-based prebiotic and probiotic blend.

North America is anticipated to host the fastest-growing probiotics market in the coming years, influenced by various factors, including a strong food sector and the increasing prevalence of lifestyle-related conditions such as obesity and diabetes. The rising health issues have encouraged consumers to adopt healthier eating practices, leading to a rise in the demand for probiotic-based products. Consumers are increasingly demanding preventive healthcare, with probiotics increasingly integrated into food, beverages, and dietary supplements.

• In June 2024, Omni-Biotic U.S. launched Omni-Biotic Power as an active probiotic formulated to assist high-performing people. The natural energy source maintains oxidative stress at appropriate levels, enabling the immune system to strengthen athletic training capabilities and physical challenge outcomes.

Probiotics Market Coverage

Market News

• In October 2023, Novozymes introduced ProSilience HU58 to customers as a versatile probiotic suitable for dairy product applications and other uses. Food manufacturers have the ability to incorporate the developed probiotic into their products, as it demonstrates viability during harsh manufacturing procedures. 
• In September 2023, SIG collaborated with AnaBio Technologies for their joint event on probiotic beverages and the packaging of sterile containers. The technology produces a stable, fresh product line of probiotic beverages that are sealed inside cartons and pouches, retaining their functionality even at ambient temperatures.

Probiotics Market Key Players

• Yakult Honsha Co., Ltd.
• BioGaia AB
• Danone
• E. I. du Pont de Nemours and Company
• Probi AB
• Ganeden, Inc.
• Protexin
• Nestle S.A.
• Chr. Hansen Holding A/S
• Lifeway Foods, Inc.

Recent Developments

• In June 2024, a Bengaluru-based gut health startup, MicrobioTx announced the launch of India's first prebiotic and probiotic blend handcrafted, Probiotics based on individual  GutChat and gut profile, a free gut health-focused chatbot for gut health enthusiasts. This delivers important advancements in how technology can enable the democratization of microbiome information for personal wellness.
• In March 2024, a novel probiotic for the management of nasal allergies was launched by Entod Pharmaceuticals. These probiotics have been used to help maintain a healthy intestinal flora.
• In May 2024, IFF launched new solutions based on its Howaru probiotic ingredient, as consumer demand and awareness of digestive health and nutricosmetics continues to grow. The company has developed new strategies to meet limited menopause product offers.

Market Segmentation

By Application

• Food & Beverages
  
  • Dairy products
  • Non-dairy beverages
  • Infant formula
  • Cereals
  • Others (snacks, meat, bakery, and nutrition bars)
• Dietary Supplements
  
  • Food Supplements
  • Nutritional Supplements
  • Specialty Supplements
  • Infant Formula
• Animal Feed

By End Use

• Human
• Animal

By Distribution Channel

• Hypermarkets/Supermarkets
• Pharmacies/Drugstores
• Specialty Stores
• Online Stores
• Others

By Ingredient

• Bacteria
• Synthetic

By Function

• Regular
• Preventative Healthcare
• Therapeutic

By Form

• Dry
• Liquid

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